Live Your Flavor is your resource for information about flavors, flavor ingredients, and their safety. Flavors have been safely added to the foods and beverages we enjoy for hundreds of years, and today’s flavor industry is committed to the continued safety of its ingredients.
Flavor Facts
The Flavor Industry: From Ancient Times to Today
Spices and flavors have been used for thousands of years all over the world, beginning when people used simple herbs or spices to flavor their food. Today, the flavor industry is comprised of hundreds of companies all over the world.
Complexities of Flavors and Creation
What do you get when you combine the essences of lemon, banana, raspberry and pineapple? Strawberry of course. Unless you’re a flavorist, that is probably a surprising response.
Supertaster, Medium-taster, Non-taster: Which are you?
Farsighted, nearsighted, and 20/20 all represent your vision identity. But where do you fall on the taste-scale? Scientists refer to three categories to describe your tasting ability: supertaster, medium-taster, or – oh my – a non-taster.
How the Common Cold Affects Flavor
Have you ever noticed that when you have a cold, food just doesn’t taste right? You’re not alone.
What Flavors Meat and Why We Crave It
For many of us, the smell of bacon sizzling in the pan or burgers smoking on the grill makes our mouths water. What is it that flavors meat and leaves us craving more?